Magazine 'FOREVER' by ALBUM EPOCA & VOGUE Italia
In January 2018 the monthly VOGUE will be distributed with the new magazine 'FOREVER - A World of Memories', and for this occasion they will have a special ALBUM EPOCA band. It is the start of a new collaboration between the two fashion partners to highlight the importance and the role of the memory preserved thanks to a photo album. Album Epoca has few rivals in this field as it is a leader in the production of high quality Made in Italy albums.
In this first issue, the presentation of AE new album collection 2018 will be divided into 4 women styles, each of them with their own lifestyle: Silk Style, Gold Style, Denim Style and Flower Style. ALBUM EPOCA chose a new approach to convey values to the client: suggestions and references to the tastes of each woman are used in order to create a framework of preferences in terms of colours and design of her daily life.
For this type of communication, the albums were shot in 4 super fashion sets by the Korean photographer Hong Jang Hyun, while the editorial staff of VOGUE Italy helped to write the rest of the contents in collaboration with the AE marketing team. The double-page photographs included in the magazine will be published in 2018 on different issues of VOGUE, a magazine with which ALBUM EPOCA will share further publishing initiatives during the rest of the year.
Six pages of the magazine are focused on three AE Master photographers, who represent ALBUM EPOCA globally: Flavio Bandiera, Bambi Cantrell and Francisco Guerrero, where each of them tells his own point of view about the importance of printing the photos and collecting them in a valuable album. All this is not accidental, in a historic period like the one we are living, where the most often we rely the photos (often the only testimonials of the most precious moments) to digital media, with all the limits that this choice entails.
Below there are some photos of pages of the new magazine 'FOREVER - A World of Memories'.
©text and images by Flavio Bandiera. All rights reserved.